E-Commerce isn't what we've always thought of it to be. It has evolved into a dynamic and cutting-edge online shopping experience that reflects the requirements, wants, desires, and even thoughts of its customers.
E-Commerce firms should rethink their marketplaces in light of web design trends in 2022 to stay ahead of the competition. Businesses are getting more daring and imaginative with their tactics as everyone aspires to start their recovery journey in 2022.
Our team has compiled a list of the great E-Commerce website design concepts that will gain traction this year. Let's get this party started right away.
Web animations that are hyper-creative
We'll also see more inventive and startling animations for web page transitions this year. While most site designers utilize web animations to produce a more "cosmetic" effect, some use them to create a more immersive customer experience, magnify product details, deconstruct things, and create other spectacular transitions.
By 2022, web animations may be as subtle as definite aspects of web page design. In both cases, they improve the user experience on websites and encourage customers to spend more time with a company online.
People have grown accustomed to doing more things online, but that does not imply that they want to spend more time exploring, researching, and purchasing products and services. With well-placed micro animations, designers can help shoppers acquire exactly what they need, quickly.
Micro animations make it easy for customers to find the store's interactive elements. When it comes to product search, hover effects, in particular, are useful. They can rapidly reveal more perspectives or product alternatives. They can also enable shortcuts to common tasks, such as add-to-cart, share, favorite, and so on.
Vertically positioned menus
For decades, everyone has used a horizontal menu as their website's default. After all, E-commerce platforms were once reserved for computers with wide screens, such as desktops and laptops. This is rapidly changing, with mobile phones now accounting for 68% of all internet visits. E-Commerce platforms must now be mobile-friendly as well.
While businesses began developing flexible websites that adapt to different screen sizes, it quickly became clear that some horizontal menus don't perform well on small mobile displays. You may have seen an increase in the number of E-Commerce websites with vertically aligned menus as a result of this.
A vertical menu takes up less space and is easy to scale because it may be placed on either side of the page. A vertical menu allows you to add navigational links without the drop-down menu interrupting the content of your page when viewed on a desktop. A vertical menu, which resembles a list, serves as an effective guide for users on how to navigate your page efficiently.
Simply said, vertically oriented menus are easy to use and understand. Websites are increasingly starting to integrate horizontal and vertical menus for key and secondary navigational links. This method makes the most of the available space while also providing a distinctive contrast to the typical navigation displays we've come to expect.
We've grown accustomed to finding navigational menus in unexpected places, such as the header, footer, or left-or right-side. In 2022, though, we can see how the new stream is gaining momentum. Now we're talking about the navigation in the middle.
Furthermore, web designers have begun to incorporate more animation, branding features, custom typefaces, and micro-images into their work. All of these techniques transform standard E-Commerce website navigation into a visual treat. It allows customers to not only locate what they're looking for on a website, but also to learn more about the brand's style, mission, and values.
We may see another, more relaxing trend of the neutral color palette in response to the strong and vibrant E-Commerce web design trends. Previously, we'd see a lot of vivid colors in E-Commerce site design, but in 2022, we'll see a lot more elegant neutral colors.
We don't mean plain white when we say "neutral." It's already beyond time. We're talking about a wide range of lovely tones like gentle blue, chilly grey, creamy, or light yellow. These hues will appear in the background of E-Commerce websites much more frequently.
The ever-changing E-Commerce world might be intimidating. But one thing is certain: E-Commerce has a bright future. Because website design trends are constantly changing, web designers are constantly coming up with new innovative concepts. In 2022, users will be exposed to a new set of creative trends in E-Commerce. To appeal to a wider audience, designers are expected to make E-Commerce website design trends even more enjoyable and entertaining. Implement these E-Commerce design trends to enhance your game and navigate your path to success.